"Inner Child"

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Born with the aim of providing animal lovers, fun and wellness, new design alternatives playthings, potentializing the skills required for the physical and psychological health of the pet.

The priority is to ensure that objects designed adequately met their different functions for the pet and its master rea rmen ties from the creativity that objects can get potentiate, not only from the formal but also from the communication part. And for that, analyzed in depth the behavior of the animal, its environment and the relationship it has with its owner. Bearing in mind, conservation rationale: Life.

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Build a Colombian brand, with portfolio positionable and export products in Latin American markets, responsive to a sensed imagery and an awareness of responsible consumption as a differentiating factor.

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Designed in partnership with Sandra Ríos Pajón